The internet currently has approximately 6 billion devices connected to it, and the system generates data at an astonishing rate of 2.5 million terabytes per day. Estimates show that these figures are going to increase by 2020 steeply, and about 12 times the present quantity of data (about 30 million terabytes) will be generated every day. These figures are fascinating, to say the least. And the numbers call for more advanced technological solutions to handle and derive benefit from the massive amount of data that will be generated.Read More
The Masters of Business Administration (MBA) is generally a two-year program which aims at preparing the students for challenges in the business world. Students are equipped with the necessary know-how on how to become better business administrators and add value to the organisation and the society in general.
But the whole course structure of most of the common MBA courses is not uniform in approach. The first year is focused on building up general concepts and getting a holistic overview of all the areas of management. It is aimed at building up a firm foundation and prepare the students for the more specialized studies which would come next year. In the second year, the students have to choose to specialize in a particular area like Marketing, Finance, Human Resources etc.Read More
Ever wonder, If your logo looks like everyone else’s—how will your business customers remember you? And how will new customers find your local business? A Memorable logo is critical for a successful business—especially in a trade that is competitive. Here are five reasons why an exceptional business identity will help your business take flight.Read More
It’s a popular notion that logo design is an easy process. That’s a misconception. A logo is not merely a combination of colors, fonts and fancy lines. It is a brand’s identity. Quite often, a logo is more identifiable than the brand’s name itself! For an business entity so important, the logo design process requires thinking, systematic planning and artistic inputs. This article will attempt to answer the very question – “how does one accomplish the task of creating an awesome logo?”Read More
Don’t copy – Design a unique logo
How does a logo successfully become a brand’s identity? By being unique and identifiable. Consider Apple computer’s case, a minor change has transformed an otherwise dull apple into one of the most iconic logo images today! This is how one achieves uniqueness and prominence – instead of trying too hard, the aim is to think out-of-the-box, and bring mundane objects into the mold of uniqueness.Read More